Backgrounds
University Logos
It is important that the Morgan State
University logos always have maximum contrast with their background.
For light backgrounds, always use either all-black, all-Morgan
Blue, or the two-color version. For dark backgrounds, always
use the allwhite version. When using the University logos on
complex or distracting backgrounds, they should be placed within
a solid, single color shape (eg., a box or a bar) to avoid confusion.
Be sure that the shape does not intrude upon the logos
safe zone.
|
All
Blue
on light backgrounds |
All
White
on simple dark backgrounds |
Two
color
on light backgrounds |
Complex
backgrounds: always keep logo inside a solid shape no smaller
than safe zone |
Athletic Logos
Frequently it may be desirable to place
the athletic identity logos on a field of color. As shown in
the examples on the right, all artwork has been created with
a built-in outline shape that allows it to work clearly on any
background. For this reason there is no need to reverse athletic
logos out of dark backgrounds (athletic logos using bear images
should never be reversed).
 |
 |
One color applications
of the logo on different backgrounds. |
|
|
Three color applications
of the logo on different backgrounds. |
|
 |
Four color applications
of the logo on different backgrounds. |
view Graphical Identity Manual
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