Safe Zones

Each of the Morgan State logos has an established safe zone. This safe zone is intended to maintain the logo’s integrity and to avoid visual confusion. No other type or graphic element (including folds, trims or edges) should fall within the safe zone shown.

The safe zone on the top and sides of all University logos is equal to the size of an element within the logo identified in the examples as “A”. The safe zone below the logo is 1 1/2 times the height of A. A few examples of the University logos are shown below.

The safe zone for the Morgan State athletic logos is equal to the size of an element within the logo identified in the examples as “B”, “C”, “D”, or “E”. See the examples above for each Athletic logo’s specific safe zone.

 


Minimum Size

Each of the Morgan State University logos has a minimum allowable size. In order to ensure clear reproduction and legibility, the logos may not be used any smaller than the sizes shown below.

Each of the Morgan State Athletic logos has a minimum allowable size. In order to ensure clear reproduction and legibility, the logos may not be used any smaller than the sizes shown below.

 


Violations

Unacceptable Use of Logos
So that Morgan State University can maintain the design integrity of its identity logos and maximize each logo’s effectiveness as an identifier, it is mandatory that all logos be applied as indicated in this manual without modification. The logos are not to be altered in any way. Shown on the right are unacceptable uses of the Morgan State logos.

Never switch colors.
Never resize elements.
Never change typefaces.
Never use unapproved color combinations.
Never redraw parts. Never add shapes. Never distort shapes especially on
the internet.
Never use without the outline art on darker backgrounds.
Never add a dropshadow. Never add inappropriate taglines. Never add space to artwork. Never realign or respace typography.
Never use unapproved taglines. Never use without associated typography. Never reverse marks that include the bear image.  

 

 

view Graphical Identity Manual

 

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